alt-lib Suggests: Sr. Analyst Web Analytics, Interactive Advertising Products and Technology- Glendale, CA

Interested in databases and metrics data and getting the most both? Of course you are! That's why you have an Information Science degree!

Key passage from this job ad:
"The position will be responsible for analyzing and interpreting data from various sources using standard analysis software and preparing reports, charts, and tables summarizing data and analyses. The position will also provide recommendations and data-driven insight to the business and drive decisions based on supported metrics." -alt-lib

Interactive Advertising Products and Technology - Sr. Analyst Web Analytics, Glendale, CA

alt-lib Suggests: AT&T Lead Online Marketing Mgr eComm Mobile Tablet Strategy, Atlanta, GA

Some librarians out there will have prior experience in this area:

"digital self service including PC, Tablet, and mobile devices"

If so, consider this one:

AT&T Lead Online Marketing Mgr- eComm Mobile Tablet Strategy
- alt-lib

alt lib Suggests: Associate Director Of Social Media Strategy & Operations- Atlanta, GA

Do you see yourself as able to "lead the Social Media strategy and operational team members that will be responsible for researching, defining, building and sustaining corporate social media initiatives for customer care, self-service and customer lifecycle activities pertaining to [the company's] digital consumer experience?" If so, look at this post! - alt-lib

AT&T Associate Director Of Social Media Strategy & Operations

alt-lib Suggests: AT&T Mobile Content Merchandising Manager, Redmond WA

AT&T Mobile Content Merchandising Manager Redmond WA

alt-lib Suggests: Director, Product Strategy Search & Discovery Job -Philadelphia PA, 19019

New from Thomson Reuters and very relevant!: Philadelphia Director, Product Strategy Search & Discovery Job - PA, 19019

Director, Business Development, Federal Healthcare (Home Based VA, MD DC)

If you have prior experience in the health sector, preferably for the Medicaid/Medicare programs, Veteran's Administration or with a major health insurer, you might be interested in applying for this position. (Emphasis added below).       -alt-lib

Director, Business Development, Federal Healthcare (Home Based VA, MD DC): Click the link to apply

Director, Business Development, Federal Healthcare (Home Based VA, MD DC)-LN 000IU

LexisNexis : NA-United States-District of Columbia 

Description

 

Basic Job Function

 

Responsible for business development and revenue generation for healthcare related opportunities within the Federal Government.  Duties include the development and execution of business capture strategy for key agencies such as the Department of Health and Human Services, the Veteran's Administration, Military Health Systems, and health-related opportunities within other agencies; identification of new business opportunities; development and management of key partner relationships in coordination with the Director of Strategic Alliances; identification and communication of product, marketing, government affairs, and other resource needs to the appropriate business units; close coordination with the LN Risk Government unit sales team and other business units across the Reed-Elsevier group of companies; and communication of strategic vision and tactical progress to leadership.  This position reports to the Director of Government Healthcare.

 

Accountabilities:

- Strategic Planning: Work with the LN Government team, LN Healthcare Group, and other LexisNexis/Reed Elsevier business units in planning and implementing account and partner strategy to maximize revenue and long-term viability of developing market area within Federal Government. Communicate market needs to solution development and strategy teams. Help develop market business cases, revenue forecasts, and positioning documents. Communicate market direction(s) to team and senior management. Coordinate with other relationship touch points from within other parts of RE.  Prepare senior level presentations and implementation plans for customers. Work with marketing to create Marketing Plans, Buyer Personas, Success Stories, White Papers and Competitive Analysis that will help generate revenue.

-  Customer Requirements:  Develop and build on key customer relationships, and establish consultative presence within key segments. Grow LN knowledge of customer workflow, pain points, strategic goals, program history, political environment, etc.  Develop relationships with key personnel, decision makers, and executive leadership.

- Product Pricing: Support the development of pricing for new and existing solutions. Evaluate strategic customer offerings and determine appropriate customer targeting.

- Customer proposal, contract, and pricing management: Directly manage responses to customer RFPs and RFIs, with the support of the Healthcare Procurement Manager. Lead the development of responses to major strategic opportunities. Identify and develop maintain 3rd party relationships and generate new business opportunities based on market need.

- Meet or exceed revenue objectives.

 

Qualifications

 

Qualifications:

-          BS/BA required

-         10 years proven business development/account management experience, with significant experience in the Federal Government space.

-          Experience with the Department of Health and Human Services and more specifically the Centers for Medicare and Medicaid Services (CMS). Ideal candidates will have knowledge of current CMS initiatives, personnel, and programs, particularly the Center for Program Integrity. Candidates who also have experience with the Veteran's Administration and/or Military Health Systems will be preferred.

-          Knowledge of healthcare-related fraud waste and abuse, identity management, and information exchange initiatives and activities

-          Strong oral and written communication skills as well as presentation skills.

-          Strong organizational and forecasting skills.

-          Understanding of the government customer, their challenges, procurement and bids process and the ability to quickly develop an in-depth understanding of LexisNexis Healthcare solutions and how they apply to the customer's needs.

-          Demonstrate outstanding networking capabilities and exhibit a professional demeanor, business maturity, and technical (PC and applications) knowledge. Able to set strategy and coordinate across multiple business units to accomplishing mutual goals. 

-          This position requires travel which includes overnight travel

 

 

alt-lib Suggests: Editorial Product Manager, Major Reference Program - Waltham (Boston), MA - Elsevier

Given that the product set is Reference works, why not hire a librarian? "-)

-alt-lib

Editorial Product Manager, Major Reference Program (click link to get to 'apply online' button)
[EXCERPT FOLLOWS]

Editorial Product Manager, Major Reference Program-SCI000EG

Elsevier : NA-United States-Massachusetts 

Description

 

 

The Editorial Product Manager, Major Reference Program, is responsible for the strategic planning, content development, overall product development and management, and revenue for a Portfolio of MRWs, or Major Reference Works (Print, Online, and new products) published by the Science and Technology Books group within Elsevier. This includes developing and implementing the strategy for the Portfolio of online MRWs on Elsevier's highly regarded Science Direct platform; backlist, frontlist, and pipeline print and online MRWs; and new online products created from MRW content. This role has significant editorial responsibilities, in particular, to commission Editorial Boards of well known academics and work with these Boards to drive the content strategy. Particular areas of focus may be biomedical research and social and behavioral sciences.

Product management responsibilities include managing the Portfolio of products throughout the product lifecycle, identifying and measuring the market demand, the identification of potential customers and customer segments, staying informed of competing products on the market, develop pricing strategies, and overseeing portfolio product development to position this portfolio for growth in key markets and geographic regions.

 

Strategic Planning for Portfolio (20%)

·         Develop strategic plan for Portfolio, including recommendations for  product features and functionalities, positioning, pricing, and roadmap, and strategic partnerships

·         Actively lead on new partnerships once approved, ensuring they are aligned to overall strategy and  ensuring full stakeholder alignment and communications are in place

·         In collaboration with Editorial Board, develop an editorial & content strategic plan for products to meet target market needs

·         Communicate strategic plan clearly and persuasively as required, to multiple stakeholders and internal and external collaborators

·         Act as the champion and expert within the company for portfolio

Portfolio Management, including managing the entire product line life cycle from strategic planning to tactical activities (40%)

·         Develop a detailed understanding of customer, user and market  needs to drive portfolio product development 

·         Overall Project Management responsibility for the day-to-day publishing operations for Portfolio, e.g. managing within agreed upon expense budgets, cost control, and to ensure that both product-related results (invoiced and realized revenue, usage statistics) and market-related results (market share, author/Editor/reviewer feedback, etc) meet agreed targets

·         Provide weekly and monthly reports to Publishing Director and to PMO office as required.

·         Partner with publishing groups, sales, marketing and support to ensure revenue, profit, and customer satisfaction goals are met

Commission and manage Editorial Boards (20%)

·         Create and commission Editorial Boards of well known academics who will be highly motivated and invested in providing management and content expertise for products in portfolio.

·         Conduct editorial research to identify potential Board members, including consulting with internal Editorial staff for appropriate candidates & coordinating contact and outreach to maximize S&T Books shared goals;  discuss the nature and scope of the project  with candidates, decide on which candidates to invite both as Editors in Chief and as Board members. In consultation with Publishing Director, Major Reference Program, determine length of tenure and compensation offers.

·         Negotiate contracts with Editorial Board Members to ensure best possible net revenue outcome for Elsevier, and secure signed contracts within timeframe and budget. 

·         Run annual meetings for Boards within specified budget

·         Provide overall management and direction to the editorial boards, ensuring that they accomplish their goals in a timely manner: including top-level review of content, commissioning new content, identifying major gaps in content and recommendations for filling these gaps, reviewing taxonomy/hierarchical structure for products in portfolio

Specifying market requirements for portfolio (10%)

·         Proactively monitor developments  in the market  including the impact of new technologies and changes to customer and user needs

·         In consultation with Marketing, develop new business plans and cross selling plans, including quantitative analysis of market conditions, competitive environment and trends

·         Develop new pricing models based on market need to meet revenue and profitability goals

·         Continually seek customer feedback to achieve high levels of customer satisfaction and identify new opportunities to drive revenues

·         Ensure that business requirements reflect the needs of the market and user

Developing and implementing a company-wide go-to-market plan, working with all departments to execute (10%)

·         Develop product positioning statements for portfolio products

·         Develop sales tools and collateral working alongside Channel marketing Managers

·         Brief and train the sales force as required

·         Perform product demo's to key customers as required

·         Collaborate with Sales and Marketing groups to deliver effective internal and external communication

Qualifications

 

·         BA/BS, MBA or Masters in Science preferred

·         At least 5-7 years experience in publishing

·         Experience working in book and/or journal publishing 

·         Experience commissioning and managing external academic Editorial Boards in scientific publishing

·         Experience commissioning and publishing Major Reference Works  

·         Demonstrated success defining and launching products

·         Demonstrated success generating and executing project plans

·         Demonstrated ability to influence cross-functional teams without formal authority

·         Demonstrated ability to deliver successful new initiatives in a multifunctional and team based environment, within tight deadlines and budget constraints

Other Locations

 NA-United States-California

Unposting Date

 Ongoing

alt-lib Suggests: Content Strategist - Philadelphia, PA- Elsevier

Many reasons why this is a very good fit:

• content management
• product strategy
• customer-oriented service
• understanding of information-seeking behaviors of end-users
• contracts/licensing
• Maintain strong knowledge of competitive offerings both in print and electronic.
• Keep abreast of the changing technology landscape and the impact technology has on ensuring content accessibility and usage.

-alt-lib

Content Strategist (click link to get to "apply online" button.)

[EXCERPTS FOLLOW]

Content Strategist-HEA000IN Elsevier : NA-United States-Pennsylvania  Description   ... Qualifications Job Purpose:  Develop, manage and execute a customer-focused content publishing strategy for assigned medical information products with focus on compelling electronic formats and functionality to drive usage. Clearly define the content development plan including text, format, and multi-media components, frequency and types of updates, for all applicable modes of delivery. Accountable for developing, managing and achieving budget, schedule, reporting and contract negotiation.  Content Strategy: In collaboration with manager, develop, manage and execute a media-neutral content publishing strategy supporting migration from print to electronic solutions and ensuring customer needs are met and content currency goals are achieved for assigned specialties. Leverage existing content and platforms and eliminate redundancy in order to maximize return on investment Create innovative approaches to content delivery to drive increased revenue and distribution of content Work with colleagues; consider global and local content needs as well In Depth Customer and Market Knowledge: Gain an in-depth understanding of the issues, trends, needs and preferences of user base in order to provide high-quality information resources. Develop network of high quality contacts; identify potential authors, current and emerging opinion leaders, teachers, and clinicians. Maintain strong knowledge of competitive offerings both in print and electronic. Keep abreast of the changing technology landscape and the impact technology has on ensuring content accessibility and usage. Attend appropriate medical conferences, author/editor meetings, product/technology information sessions, etc. Content Usage: Gain a deep understanding of content usage to inform strategy. Conduct periodic surveys of online users and hold in-person sessions to gauge usefulness and need for content, features and functionality. Control of Budget, Schedules, and Contracts: Responsible for: Keeping products on budget, maximizing revenue opportunity and reducing costs when possible while maintaining consistent high quality. Establishing author and editor contractual obligations that are in keeping with the approved financial product plan. Acquiring E-rights to ensure usability of components on all platforms on which Elsevier may publish. Monitoring and ensuring planned production and delivery schedules are attained. Internal Contacts: Collaborate with Production and other key staff to develop and create global products in keeping with the defined strategy.  Work with Marketing and Sales to propose price and units, promote products and collaborate in the development of marketing plans and the initial draft of promotional messages, including participation in conferences, trade shows, and sales meetings.  Key Competencies: Develops strategic perspective; drives for results; takes initiative; solves problems and analyzes issue; innovates; displays integrity and honesty.  Other competencies:  Effectively manages day-to-day issues and problems without intervention; develops new ideas to improve products; collaboration and teamwork   Job Posting General Knowledge and Technical Skills: Knowledge of the medical publishing world Superb written and oral communication skills Able to prioritize in order to keep many projects in motion simultaneously.  Required Education and Experience: Minimum of 5 years publishing experience with strong online product development knowledge Must be willing to travel 10% of the time  Nov 11, 2011, 12:00:00 AM Unposting Date  Feb 27, 2012, 12:00:00 AM

alt-lib Suggests: Customer Engagement Consultant - Elsevier

If you have prior experience in a hospital library or other healthcare setting, pay attention to this one.
Key points in this job req:

• Responsible for developing the strategy for Client Services training and ensuring that all initiatives are successfully executed
•  Able to express complex technical expertise in a simple, understandable manner to those outside own function   
• Proven ability to analyze clients' business purposes, goals and needs, and to satisfy customer needs and concerns while representing the company's business interests
• Use knowledge and experience to suggest improvement in client service workflows.

-alt-lib

Customer Engagement Consultant (Click link to get to 'apply online' button)
[EXCERPT BELOW]

Customer Engagement Consultant-HEA000JM

Elsevier : NA-United States 

Description

 

... 

The Customer Engagement Consultant will be responsible for shaping the vision for Client Services' implementation and customer engagement programs to ensure high satisfaction and utilization of licensed products. This individual will be responsible for developing the strategy for Client Services training and ensuring that all initiatives are successfully executed.  In addition, the individual will provide implementation consultative services for strategic accounts, and will engage customers with best practice application of licensed products.  The ability to build and nurture relationships and keep open lines of communication both internally and with our most demanding clients will be crucial to success.   Clinical healthcare experience along with solid project and client management experience are critical to success. 

 

 Client Training & Education

Recommend training and education strategy for Client Service support of Nursing Suite products and other integrated MCS products

Develop context for training and education materials.

Conduct on-site product promotion and training for key accounts. 

 

Client Implementation

Define implementation guidelines for Nursing Suite products and integrated MCS products.

Document best practice implementation checklists for internal and external guidance during implementation.

Monitor and report implementation service levels

Mentor Client Service personnel on best practice communication and consultation during implementation

 

Client Consultation

Analyze clients' business purposes, goals and needs, and recommend best implementation approach for strategic and key accounts.

Translate system functionalities in business terms for customer understanding.

Provide industry trend and usage guidelines to internal services teams and clients.

 

Client Engagement

Define lifecycle engagement strategy for Nursing Suite products.

Monitor user adoption and system usage, and recommend strategies to increase usage/adoption.

Maintain strong advisory relationship with key client contacts in positions that can significantly impact adoption.

Gather and maintain other key client metrics and leading indicators.

 

Client Demonstrations

Thoughtfully setup and maintain product demonstration sites used by Sales and Client Services.

Develop demonstration scripts and resources for Client Services.

Assist Sales with product demonstrations for key accounts, representing clinical and industry best practice application and use of products.

 

Project Management

Prioritize and plan work activities, use time efficiently, and develop realistic action plans.  

Strong ability to prioritize, multi-task, and work-independently in a fast paced, environment with minimal supervision. 

Produce client deliverables such as Communications Plans, SOP's, Strategic Account Plans, etc.

 

Process Improvement

Use knowledge and experience to suggest improvement in client service workflows.

Recommend improved utilization and reporting with Sales Force.

Qualifications

 

Drive for Results

Promotes a strong sense of urgency for reaching goals

 

Takes Initiative

Proactively addresses business demands

Fosters a team attitude of going above and beyond minimum requirements

 

Leading Change

Develop Strategic Perspectives

 

Displays High Integrity and Honesty

Remembers commitments and promises.

Is honest and ethical in decision making

 

Communicates Powerfully and Prolifically

Is highly skilled at tailoring messages  to the  needs of the audience

Coaches others on effective communication strategies and techniques

 

Collaboration and Teamwork

Promotes a high level of cooperation between all members of the work group

Looks for ways  for team to work with other teams and divisions

 

Technical/Professional Expertise

Able to express complex technical expertise in a simple, understandable manner to those outside own function

Stays at the cutting-edge of own discipline, is well connected externally, understands and implements best practice

 

Solves Problems & Analyzes Issues

 Brings a strategic perspective to problem solving

Skilled in breaking down large/complex issues into simpler elements that can be effectively addressed

 

Proven ability to analyze clients' business purposes, goals and needs, and to satisfy customer needs and concerns while representing the company's business interests. Experienced professional with solid technical skills, including proficiency with EMR, Decision Support Systems in healthcare, Microsoft Office and web-hosted products. Possess the ability to establish and build strong business relationships with clients and coworkers.

The individual displays willingness and ability to make accurate and timely decisions; inspires and motivates others to perform well, and accepts feedback from others.  Identifies and resolves problems in a timely manner; is a self-starter, innovative, with strong organizational, interpersonal, and written communication skills; takes a flexible and creative approach to solving problems.  Able to foresee and avert risks; to take ownership of projects throughout the implementation and delivery process; to negotiate relationships across multiple teams to achieve results; work independently and collaboratively; and to communicate with all levels of management and company personnel.

 

·         MSN  or other post-graduate degree in healthcare related field. 

·         Ten years or more prior client service or consultant activity in healthcare automated systems or informatics.

·         Minimum 3-5 years clinical practice experience.

·         Experience with web technology products preferred.

·         Excellent customer service principles and practices.

·         Excellent verbal and written communication skills and ability to interact with all levels of management and staff.

·         Excel at developing client relationships

·         Ability to work independently and manage multiple projects simultaneously

·         Proficiency with Microsoft Word, Excel, PowerPoint and Outlook

·         Prior use of products such as Salesforce.com and WebEx a plus

·         Ability to travel 30%-50%

Note:  A combination of training, education, and experience that is equivalent and that provides the required knowledge and abilities will be considered.

 

Unposting Date

 Ongoing

alt-lib Suggests: SEO Strategist Job - Eagan MN, 55120 - Thomson Reuters (FindLaw)

This appears to be a Search Engine Optimization product that FindLaw is offering law firms, for their websites. Given that many librarians are interested in SEO, I thought I would include it. Certainly, we know **a lot** about "keyword research and analysis." -alt-lib

Eagan SEO Strategist Job - MN, 55120
[EXCERPTS FOLLOW]

SEO Strategist Job

Apply now »

Date: Dec 30, 2011

Location: Eagan, MN, US

Title: SEO Strategist
ID: MAR00002748

Description

SEO STRATEGIST

Primary Objective(s)

The SEO Strategist position is responsible for supporting clients via the fulfillment of on and off-site SEO, ongoing client consultation, implementation and support of industry standard SEO best practices while investigating and analyzing creative strategies to increase client visibility.

Division/Group/Role

FindLaw is the leading provider of online marketing solutions for the legal community, and the leading provider of legal information for businesses and individuals. FindLaw offers comprehensive solutions that enable small law firms to increase their visibility, traffic and contacts from prospective clients on the Web. FindLaw.com (www.findlaw.com), the world's most visited legal Web site, offers free legal information for consumers and is home to the largest online directory of lawyers, allowing consumers to find an attorney by practice area and location. FindLaw.com also provides legal professionals comprehensive information, resources and services for law practice and legal career development, including free case law, an online career center, breaking legal news, newsletters, message boards, service directories, continuing legal education and legal search tools.

Key Responsibilities

- Strategy
- Using industry best practices, develop search opportunities and visibility strategies for clients. This research is based on in-depth client interviews, strategic data analysis and critical project plans focusing on timely execution
- Create and confirm site architecture and site map for client's websites working closely with Project Managers, Content and Development
- Create and lead the content optimization strategy for clients including specific content recommendations, blogging objectives article creation and syndication, as well as video and press release optimization
- Partner with Sr. Strategists and cross-functional teams to drive future direction of SEO and product offerings

- Consulting
- Work closely with clients to understand their marketing objectives and strategies, analyze the performance of their web program against those objectives and recommend tactics that will help realize the customers' long-term SEM goals
- Partner with internal and external clients to ensure the website development process results in optimal search configuration and results
- Provide ongoing client and FindLaw.com team member SEO support and expertise through timely consultations and team collaboration

- Fulfillment & Analysis
- Guide SEO fulfillment project tasks to timely and successful completion
- Continually analyze client site performance through internal and external systems to create and deliver strategic solutions
- Communicate SEO data analysis with clients focusing on tactics implemented, performance to goal ratios, short and long-term solutions, and creative strategies involving both proven and emerging technologies
....

QualificationsQualifications, Experience, Knowledge and Skills

- 4-Year College Degree (Business or Marketing preferred)
- 2-3 years of Internet Marketing and Search Engine Optimization, keyword research and analysis
- Client interfacing experience
- Experience with website reporting analytics tools preferred
- Working knowledge of SEO keyword research and analysis
- Familiarity with PPC (Pay-Per-Click) and social media
- Knowledge of HTML, CSS, JavaScript and Flash
- Knowledge of site architecture and site mapping
- Excellent communication skills, written and verbal
- Ability to analyze reports and make recommendations
- Ability to prioritize and manage multiple projects simultaneously
- Ability to thrive in a fast paced organization
- Strong presentation skills
....

Job: Marketing and Communications
Primary Location: US-MN-Eagan
Organization: Prof BOL Findlaw
Schedule: Full-time
Education Level: Bachelor's Degree (±16 years)
Job Type: Standard
Shift: Day Job

alt-lib Suggests: Technology Strategy Partner Job - Washington DC- Thomson Reuters

OK- this one is for those of you who got a PhD and are wondering if it's helping or hurting you now, while you look for employment. Your background in information science is something to play up, for this position. If you have prior experience in an Engineering library, you're already familiar with the topic area.

Some of the positions I post are intended as new awareness of a field, as well. Job posts are very helpful as a source of information, in themselves. -alt-lib

Washington Technology Strategy Partner Job - DC (Or Philadelphia)
[EXCERPTS FOLLOW]

Technology Strategy Partner Job

Apply now »

Date: Jan 20, 2012

Location: Washington, DC, US

Title: Technology Strategy Partner
ID: SAL00006938

Description

Technology Strategy Partner

Specifically, as an Technology Strategy Partner in our Business of Science team, you will be expected to lead or support complex technology strategy (TS) projects, both in competitive sales proposal situations and on client engagements, for US Government and Large Research Funding Organizations, with the potential to support other research management sectors. You will provide a flexible framework to create sustainable profit improvements that help clients design and implement high-performance Research Management Information Strategies aligned to their business objectives, and achieve operational excellence by adapting best-in-class research portfolio Management applications.

Engagements typically involve data collection, technical infrastructure and application analysis, and process and organizational change initiatives in the US Federal Government , with clients such as Department of Defense, Homeland Security, Department of Energy, and other similar Agencies and sub agencies. Specifically we help drive business value from new technology that streamlines the data collection and mapping to meaningful decision support tools to manage a large investment portfolio of research initiatives. In particular, experience and ability to discuss about key industry topics, such as research funding policies, outcome evaluation, research metrics, impact and productivity Bench Marching, etc, and the impact these topics have on technology demands for client organizations is crucial. This role involves gathering facts, analyzing the client's business of research needs, drawing conclusions, and reporting upon that work.

Proficiency in developing client relationships, identifying & closing new business, & developing thought leadership in Research Management Systems are required. This is a hands-on sales & delivery role in a complex environment. Responsibilities include providing advice & counsel to clients, oversight & accountability for delivery success, and client satisfaction.

The TSP will:

- Provide client and Business of Science team leadership in support of projects that span technical, process or organizational integration, as well as in support of sales efforts for new and future work
- Bring in-depth experience and credibility from the Federal Government research management space
- Provide specific recommendations on infrastructure improvement, Data Capture, Database Design , workflow design for decision support - Analytics and reporting design, and process and governance changes
- Support the identification, development, and closure of sales efforts in support of an identified sales target;
- Provide Business of Science guidance, strategies, and best practices;
- Provide guidance in one or more of the following industries: US Federal Government, Not For profit Research operations and funders
- Maintain references, approaches, and contacts;
- Lead or contribute to the creation of positions on specific Research management topics;
- Define, develop and use repeatable consulting solutions
- Transfer knowledge to local Business of Science and Account teams through training and side-by-side engagement work.

This position requires travel 4-5 days per week.

Locations: DC or Philadelphia
... 

Qualifications- Master's Degree in Engineering or computer science; PhD preferred
- Exceptional oral and written communication skills
- At least 5 years experience in selling Enterprise solution engagements to CXO level clients
- At least 5 years experience in the following: US Federal Government Sales, Performance bench Marching , Analytics, Visualization ,decision support tools
- At least 5 years experience in leading engagements that deliver complex projects and initiatives with tangible results, working across organizational boundaries, and interfacing with senior executives
- At least 5 years experience in demonstrating analytical skills with proficiency in fundamental consulting and IT strategy tools, methods, and frameworks
- At least 5 years experience in understanding current technology trends and their impact on business strategy
- At least 5 years experience in developing executive level relationships, with prior experience in the identification, development, and closure of sales efforts
- At least 5 years experience in guiding and facilitating executive level business decisions and performing business analysis such as quantitative/qualitative analysis, business case development, operations analysis, and/or other solutions
- At least 5 years experience in strategy consulting (with strong preference for previous experience at major national consultancy)
- Readiness to travel Up to 5 days a week (home on weekends-based on project requirements)
....

Job: Sales
Primary Location: US-DC-Washington
Other Locations: United States, US-PA-Philadelphia
Organization: Prof Science - ALL
Schedule: Full-time
Education Level: Bachelor's Degree (±16 years)
Job Type: Standard
Shift: Day Job
Travel: Yes, 50% of the time

alt-lib Suggests: Strategic Marketing Manager, Practice of Science Job - Philadelphia PA, 19019- Thomson Reuters

AGAIN, this is such a perfect position for any librarian who has managed a library where Web of Knowledge was part of the suite of online services offered.

IMHO, that would be **many** of us... at least those of us who were involved in putting end-user accessible online information services together, 'round about ten years ago.

With so many "free" alternatives encroaching on it's traditional end-user market, WoK is in trouble now, and needs our input. I hope a librarian gets this position. - alt-lib

Philadelphia Strategic Marketing Manager, Practice of Science Job - PA, 19019

[EXCERPTS FOLLOW]

Strategic Marketing Manager, Practice of Science Job

Apply now »

Date: Jan 11, 2012

Location: Philadelphia, PA, US

Title: Strategic Marketing Manager, Practice of Science
ID: MAR00002771

Description

Strategic Marketing Manager, Practice of Science

The SSR business of IP & Science provides research and analytic solutions, including Web of Knowledge (WoK), the "gold standard" citation database and search platform, that help scientists and researchers find, analyze, and leverage authoritative scholarly content. Customers include universities, academic and governmental research institutions, scholars and researchers, publishers, and university faculty and administrators.

The Strategic Marketing Manager is responsible for supporting the go-to-market strategy of specific product lines, including the product positioning, target customer, and overall sales strategy. This individual also serves as a primary internal and external "product evangelist" sometimes presenting to key customer buyers within the sales channel, in conjunction with the Senior Strategic Marketing Manager.

This position includes supporting the Senior Strategic Marketing Manager in the development of the strategy for launch planning, go-to-market programs, and sales readiness as well as overall results-focused execution.

This position will be supporting named new products within the classification of Practice of Science.

In addition, this role will support Senior Strategic Marketing Manager by contributing additional market understanding and insights that can feed all aspects of product innovation and business strategy. This includes support on various market analysis initiatives, review of product roadmaps and review of business cases.

The role will closely liaise with Product Management Leads who are responsible for directing technical investment.

Strategic customer relationships and heavy customer exposure is also a priority. Additional key support will be provided to the Strategic Marketing organization by Market Intelligence, Market Research, and Global Marketing Service Organizations.

Duties and Responsibilities:

1. Identify and develop one or more sustainable competitive advantages the Practice of Science has within the markets it serves.
2. Understand key assets and differentiators of SSR products in context of industry trends and competitive landscape.
3. Identify and prioritize target market segments, develop positioning, ROI/value statements, pricing, and other go to market design aspects.
4. Define buyer personas involved in the purchasing process in order to align marketing strategy.
5. Define product positioning to develop go-to-market strategy and external messaging.
6. Define User personas.
7. Lead and participate in shaping the go-to-market strategy that will deliver customer growth whilst preserving and retaining existing customer base; translate strategy into clear objectives and marketing initiatives.
8. Oversee internal launch, and ensure interdepartmental readiness. Create excitement and focus on critical launches.
9. Provide analytical support to pricing issues.
10. Define the marketing plan commercial goals, and create the marketing plan in collaboration with Product Marketing including methods for customer acquisition as well as customer retention.
11. Develop and maintain strong relationships with internal partners, including Finance, Product Management and sales.
12. Own and prioritize marketing spend across the assigned portfolio, geographies and marketing programs including exhibition prioritization.
13. Ensure marketing program design and execution is aligned with strategic goals.
14. Identify and coordinate opportunities to leverage customer testimonial and case studies.
15. Monitor program status and effectiveness. Identify and drive actions to maximize product success.

....

QualificationsKnowledge, Skills, and Abilities Required:

- Bachelor's Degree along with 3-5 years of business to business marketing experience.
- Experience in a scholarly research environment or supporting scholarly research is highly preferred.
- Experience in product management or product marketing role which includes setting sales and marketing strategy of products or services sold to the academic and government market.
- Experience in monitoring commercial success of a newly launched or established product.
- Experience rationalizing and prioritizing marketing program spend.
- Strong customer orientation.
- Strong facilitation skills.
- Strong program management skills.
- Excellent oral and written English communications.
- Well organized and disciplined with regards to policy, procedure and standards

....

Job: Marketing and Communications
Primary Location: US-PA-Philadelphia
Organization: Prof Science - ALL
Schedule: Full-time
Job Type: Standard
Shift: Day Job
Travel: No

alt-lib Suggests: Strategic Marketing Manager, Business of Science Job - Philadelphia PA, 19019- Thomson Reuters

See  Philadelphia Strategic Marketing Manager, Business of Science Job - PA, 19019 . Librarians have good knowledge of the market and end-user clients these products by Thomson are intended for.

Really, this is such a perfect position for any librarian who has managed a library where Web of Knowledge, and it's business-related products, was part of the suite of online services offered.

IMHO, that would be **many** of us... at least those of us who were involved in putting end-user accessible online information services together, 'round about ten years ago.

With so many "free" alternatives encroaching on it's traditional end-user market, WoK is in trouble now, and needs our input. I hope a librarian gets this position. - alt-lib

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Strategic Marketing Manager, Business of Science Job

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Date: Jan 11, 2012

Location: Philadelphia, PA, US

Title: Strategic Marketing Manager, Business of Science
ID: MAR00002770

Description

Strategic Marketing Manager, Business of Science

The Research Analytics market served by Thomson Reuters is comprised of research-oriented universities, private research institutes, publishing, and funding organizations and the researchers and administrators within. Collectively, these participants operate in an ecosystem of creators, consumers, and evaluators of research outputs in the form of articles, books, conference papers, patents, datasets, among other forms, which generate economic and social benefits for the global community. The Research Analytics products and services from Thomson Reuters advance the research mission of these participants by measuring impact, benchmarking, predicting, and exposing connections and relationships.

The Strategic Marketing Manager is responsible for supporting the go-to-market strategy of specific product lines, including the product positioning, target customer, and overall sales strategy. This individual also serves as the primary internal and external "product evangelist" sometimes presenting to key customer buyers within the sales channel, in conjunction with the Senior Strategic Marketing Manager.

This position includes supporting the Senior Strategic Marketing Manager in the development of the strategy for launch planning, go-to-market programs, and sales readiness as well as overall results-focused execution.

This position will be supporting named existing and new products within the classification of Business of Science.

In addition, this role will support Senior Strategic Marketing Manager by contributing additional market understanding and insights that can feed all aspects of product innovation and business strategy. This includes support on various market analysis initiatives, review of product roadmaps and review of business cases.

The role will closely liaise with Product Management Leads who are responsible for directing technical investment.

Strategic customer relationships and heavy customer exposure is also a priority. Additional key support will be provided to the Strategic Marketing organization by Market Intelligence, Market Research, and Global Marketing Service Organizations.

Duties and Responsibilities:

1. Identify and develop or more sustainable competitive advantages the Business of Science has within the markets it serves.
2. Understand key assets and differentiators of SSR products in context of industry trends and competitive landscape.
3. Identify and prioritize target market segments, develop positioning, ROI/value statements, pricing, and other go to market design aspects.
4. Define buyer personas involved in the purchasing process in order to align marketing strategy.
5. Define product positioning to develop go-to-market strategy and external messaging.
6. Define User personas.
7. Lead and participate in shaping the go-to-market strategy that will deliver customer growth whilst preserving and retaining existing customer base; translate strategy into clear objectives and marketing initiatives.
8. Oversee internal launch, and ensure interdepartmental readiness. Create excitement and focus on critical launches.
9. Provide analytical support to pricing issues.
10. Define the marketing plan commercial goals, and create the marketing plan in collaboration with Product Marketing including methods for customer acquisition as well as customer retention
11. Develop and maintain strong relationships with internal partners, including Finance, Product Management and sales.
12. Own and prioritize marketing spend across the assigned portfolio, geographies and marketing programs including exhibition prioritization.
13. Ensure marketing program design and execution is aligned with strategic goals.
14. Identify and coordinate opportunities to leverage customer testimonial and case studies.
15. Monitor program status and effectiveness. Identify and drive actions to maximize product success.

At Thomson Reuters, we deliver intelligent information quickly and efficiently, so professionals have knowledge to act. We combine industry expertise with innovative technology to deliver critical information to leading decision makers in the financial, legal, tax and accounting, intellectual property and scientific, healthcare, and media markets, powered by the world's most trusted news organization.
...

Qualifications
Knowledge, Skills, and Abilities Required:

- Bachelor's Degree along with 3-5 years of Marketing Experience in a Business to Business, Academic, or Government Funding Environment.
- Experience in supporting university administration or government funding agencies preferred.
- Experience in product management or product marketing role which includes setting sales and marketing strategy of products or services sold to the academic and government market.
- Experience in monitoring commercial success of a newly launched or established product.
- Experience rationalizing and prioritizing marketing program spend.
- Strong customer orientation.
- Strong facilitation skills.
- Strong program management skills.
- Excellent oral and written English communications.
- Well organized and disciplined with regards to policy, procedure and standards.

...

Job: Marketing and Communications
Primary Location: US-PA-Philadelphia
Organization: Prof Science - ALL
Schedule: Full-time
Job Type: Standard
Shift: Day Job
Travel: Yes, 10% of the time