Marketing Coordinator Job - Wayne PA, 19080

 Wayne Marketing Coordinator Job - PA, 19080

alt-lib Suggests: AT&T AdWorks Assoc Director Audience Dev Advertising Solutions New York, NY

The paragraph I would like to highlight in this job post is:

"Collaborate with product and development teams on the creation of new reports that incorporate internally developed research intelligence into post-campaign analysis to help agency partners educate their clients and encourage repeat purchases."

AT&T AdWorks Assoc Director Audience Dev Advertising Solutions New York, NY

Many similar positions also posted. If you have advert/media background, go for it:
- alt-lib

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alt-lib Suggests: SEO Strategist Job - Eagan MN, 55120 - Thomson Reuters (FindLaw)

This appears to be a Search Engine Optimization product that FindLaw is offering law firms, for their websites. Given that many librarians are interested in SEO, I thought I would include it. Certainly, we know **a lot** about "keyword research and analysis." -alt-lib

Eagan SEO Strategist Job - MN, 55120
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SEO Strategist Job

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Date: Dec 30, 2011

Location: Eagan, MN, US

Title: SEO Strategist
ID: MAR00002748

Description

SEO STRATEGIST

Primary Objective(s)

The SEO Strategist position is responsible for supporting clients via the fulfillment of on and off-site SEO, ongoing client consultation, implementation and support of industry standard SEO best practices while investigating and analyzing creative strategies to increase client visibility.

Division/Group/Role

FindLaw is the leading provider of online marketing solutions for the legal community, and the leading provider of legal information for businesses and individuals. FindLaw offers comprehensive solutions that enable small law firms to increase their visibility, traffic and contacts from prospective clients on the Web. FindLaw.com (www.findlaw.com), the world's most visited legal Web site, offers free legal information for consumers and is home to the largest online directory of lawyers, allowing consumers to find an attorney by practice area and location. FindLaw.com also provides legal professionals comprehensive information, resources and services for law practice and legal career development, including free case law, an online career center, breaking legal news, newsletters, message boards, service directories, continuing legal education and legal search tools.

Key Responsibilities

- Strategy
- Using industry best practices, develop search opportunities and visibility strategies for clients. This research is based on in-depth client interviews, strategic data analysis and critical project plans focusing on timely execution
- Create and confirm site architecture and site map for client's websites working closely with Project Managers, Content and Development
- Create and lead the content optimization strategy for clients including specific content recommendations, blogging objectives article creation and syndication, as well as video and press release optimization
- Partner with Sr. Strategists and cross-functional teams to drive future direction of SEO and product offerings

- Consulting
- Work closely with clients to understand their marketing objectives and strategies, analyze the performance of their web program against those objectives and recommend tactics that will help realize the customers' long-term SEM goals
- Partner with internal and external clients to ensure the website development process results in optimal search configuration and results
- Provide ongoing client and FindLaw.com team member SEO support and expertise through timely consultations and team collaboration

- Fulfillment & Analysis
- Guide SEO fulfillment project tasks to timely and successful completion
- Continually analyze client site performance through internal and external systems to create and deliver strategic solutions
- Communicate SEO data analysis with clients focusing on tactics implemented, performance to goal ratios, short and long-term solutions, and creative strategies involving both proven and emerging technologies
....

QualificationsQualifications, Experience, Knowledge and Skills

- 4-Year College Degree (Business or Marketing preferred)
- 2-3 years of Internet Marketing and Search Engine Optimization, keyword research and analysis
- Client interfacing experience
- Experience with website reporting analytics tools preferred
- Working knowledge of SEO keyword research and analysis
- Familiarity with PPC (Pay-Per-Click) and social media
- Knowledge of HTML, CSS, JavaScript and Flash
- Knowledge of site architecture and site mapping
- Excellent communication skills, written and verbal
- Ability to analyze reports and make recommendations
- Ability to prioritize and manage multiple projects simultaneously
- Ability to thrive in a fast paced organization
- Strong presentation skills
....

Job: Marketing and Communications
Primary Location: US-MN-Eagan
Organization: Prof BOL Findlaw
Schedule: Full-time
Education Level: Bachelor's Degree (±16 years)
Job Type: Standard
Shift: Day Job

alt-lib Suggests: Client Services Manager Ops Associate Job - Durham NC, 27701- Thomson Reuters

This is a good "entry level" position. Prior experience in a healthcare setting would be an added plus.
-alt-lib

Durham Client Services Manager Ops Associate Job - NC, 27701

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Client Services Manager Ops Associate Job

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Date: Dec 30, 2011

Location: Durham, NC, US

Title: Client Services Manager Ops Associate
ID: CUS00005163

Description

The Client Services Manager Associate program provides interested and high-potential individuals with a development pathway to acquire skills and capabilities appropriate to the Client Services Manager (CSM) role. The Associate CSM provides assistance and coordination support to field based CSMs for client related activities and interfacing with other internal organizations, and may also assume direct client responsibilities in advanced phases of the role. The associate CSM is expected to develop and apply both product and business domain expertise necessary to support clients in their ongoing efforts to obtain value from our products and solutions.

Essential Duties/Responsibilities

- Assist in the development and execution of client services value added, proactive insights and account maintenance activities as defined by the Manager, Client Services.

- Support report generation, data interpretation, and recognition of client business opportunities through the use of product tools.

- Support and facilitate effective communication and feedback channels between product support and client service management teams.

- Complete the education/degree qualifications required for a full Client Service Manager

- Acquire and demonstrate understanding of the business domain and issues relevant to the business line.

- Acquire and demonstrate progressively increasing account management, presentation, and business communication skills.

- Provide client feedback on product, enhancements, change impact and services to appropriate groups: product management, technology, etc.

- Provide or participate in tactical training to clients on business line products.

- Assists with/participate in client specific and/or regional education seminars, user groups, product focused, on-site client engagements as appropriate.

Other Duties/Responsibilities

- Associate Client Service Managers moving from Thomson Reuters Support Operations will provide call center support on an increasingly limited basis (defined by management for each employee) for the first three months to facilitate the transition process.

Supervision

- Does not supervise others.

- Directly supervised by Manager, Client Services
...

Qualifications
Required Knowledge, Skills and Attributes

- Strong interpersonal skills, ability to clearly communicate both verbally and in writing.
- Ability to work collaboratively across different work groups.
- Ability to propose viable solutions to business problems.
- Experience with the use of comparative healthcare databases.
- Strong analytic skills.
- Strong presentation skills at all levels of client organization.
- Ability to demonstrate value proposition of a product.
- Ability to travel 10-25% of the time.

Required Education and/or Experience

- Bachelor's degree, or course work toward a Bachelor's degree in business or healthcare related field or the equivalent experience in a healthcare organization;
- Minimum three years experience in client-facing healthcare-oriented roles;
- Current Thomson Reuters employee and experience with one or more Thomson Reuters solutions preferred.

Material and Equipment Directly Used

Requires the use of office equipment, including desktop computer or laptop computer with dock station, monitor, keyboard and mouse, handheld device, fax, copier, and telephone.

Working Environment/Physical Activities

Office environment; travel requiring the ability to transport a laptop and peripherals and handheld device.
...

Job: Customer Service/ Support
Primary Location: US-NC-Durham
Organization: Prof Healthcare Cust Sgmnt-ALL
Schedule: Full-time
Education Level: Bachelor's Degree (±16 years)
Job Type: Standard
Shift: Day Job
Travel: Yes, 10% of the time

alt-lib Suggests: Sr. Consultant, Client Education Job - McLean VA, 22101- Thomson Reuters

I recommend this for anyone who has Academic Library experience (that would give you the training requirement.). Additionally, if you have experience in a law school library, that would be a great fit. -alt-lib

McLean Sr. Consultant, Client Education Job - VA, 22101
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Sr. Consultant, Client Education

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Date: Jan 17, 2012

Location: McLean, VA, US

Title: Sr. Consultant, Client Education
ID: PRO00006597

Description

Sr. Consultant, Client Education

The role of the Senior Consultant Client Education is to provide excellent training and support, enhance product usage, and enable clients to derive maximum benefit from the CLEAR product line. This position partners with the Sales teams to ensure that programs are in line with the client's strategic needs and ensures client satisfaction. Provide proactive support to the client and have a deep understanding of their business. This position will have access to highly sensitive public record information and as a result all new hires and current employees in positions of this level will be subject to periodic background checks.

Responsibilities:

- Deliver all aspects of training on Thomson Reuters Legal's CLEAR product to match user requirements and workflow through various training venues (on-site, one-on-one, webex platforms, classroom settings or seminars).
- Assist in the creation and development of the curriculum for the training programs to include: support material, training content and format
- Build strong relationships with our end user client base to ensure client retention and increased use of the CLEAR product within those assigned accounts.
- Manage assigned client training events by identifying and coordinating all required resources needed to make sure a successful event occurs.
- Work with Sales Teams to manage training in the context of revenue-generating training opportunities.
- Serves as an expert to the business by thoroughly understanding and articulating business drivers, products and processes
- Provide customer feedback back to sales management in support of product expansion and customer satisfaction.
- Maintain up to date knowledge on product enhancements and changes.
- Work closely with team members on promoting and marketing customer training programs and campaigns
- Manage all of the logistics for designated trainings (calendar, registration, attendance tracking and coordination of facility setup). Coordinates with the Sales Administrators on the execution of the logistics
...

QualificationsKnowledge, Skills and Abilities:

- Communicates effectively by expressing thoughts and ideas in a clear, concise and compelling manner. Develop and deploy targeted communication strategies that inform and build support with customers
- Effectively incorporates adult learning principles into all components of curriculum
- Effectively analyzes needs and proposes solutions by gathering formation about client needs and diagnosing the learning issues.
- Ability to apply business acumen to build and document the business case for investing in learning and development programs
- Work strategically by recognizing opportunities that add value to the business and develop performance strategies based on capturing those opportunities
- Builds trust by operating with integrity, maintaining confidentiality and leading by example. Ensure compliance with legal, ethical, and regulatory requirements.
- Strong business acumen and leadership experience
- Superb facilitation and presentation skills: listens well; asks value adding questions; solicits ideas and involves; helps formulate plans; energizes and instills sense of urgency and commitment.
- Ability to prioritize and deliver quality results in a time sensitive environment
- Excellent organizational and time management skills
- Tech Savvy, experienced with software technology and the Internet
- Knowledge of and previous experience with the workflow of the law enforcement industry

Qualifications

- Four-year college degree in education, business or related field (or graduate degree in law, Education, or business preferred)
- Knowledge in the Law Enforcement and Corporate Security markets.
- Functional experience in training, sales, research or account management
- 4-5 years in training or presentation experience a plus, including content delivery
- Advanced proficiency with Microsoft Office, WebEx and Live Meeting (online training tools).
- Proven ability to build relationships with clients, users and colleagues
- 60% travel required.
...

Job: Product/Process Training
Primary Location: US-VA-McLean
Organization: Prof CGIE Risk,Fraud&Invstgtns
Schedule: Full-time
Job Type: Standard
Shift: Day Job
Travel: Yes, 75% of the time

alt-lib Suggests: Product Management Associate Job -Philadelphia PA, 19019 - Thomson Reuters

Really, a very **perfect** job for a librarian. All about analysis of the end-user experience! - alt-lib

Take a look at: Philadelphia Product Management Associate Job - PA, 19019

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Product Management Associate Job

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Date: Jan 6, 2012

Location: Philadelphia, PA, US

Title: Product Management Associate
ID: PRO00006511

Description

Product Management Associate

Main Purpose of Job:
The Scientific & Scholoary Research business of IP & Science provides research and analytic solutions, including Web of Knowledge (WoK), the "gold standard" citation database and search platform, that help scientists and researchers find, analyze, and leverage authoritative scholarly content. Customers include universities, academic and governmental research institutions, scholars and researchers, publishers, and university faculty and administrators.

Reporting to the Director Product Strategy Authoring & Collaboration, this position provides support for product management efforts in the authoring and collaboration market. Responsibilities include an understanding on the researcher workflow related to discovery and scholarly authoring efforts.:

The Product Management Associate is responsible for coordinating and tracking against the product roadmap for the Authoring & Collaboration platform and i to understand the product positioning, product features and high-level product requirements in order to support the Director and Product Manager.

The Product Management Associate, EndNote is responsible assigned products within this classification. The term "product" includes solutions containing services as well as content and software wherever that product can be sold on a repeating basis

Duties and Responsibilities:

- Support efforts for market analysis including research of customers and customer personas, the market, industry trends and the competition to help Product Management determine market problems to solve within the overall strategic focus of EndNote.
- Assist Product Management team to identify and incorporate product requirements into product roadmap, or multi-year product release plan;
- Support preparation of detailed product requirements based on market problems;
- Assist in the research phase to identify possible solutions for enhancements and new features based on customer feedback and 'best practice' user interface designs;
- Assist in coordinating beta tester program, customer surveys, market research, and other customer outreach projects;
- Support usage reporting collection and other analytical reporting as needed;
- Assist with launch and post launch activities;
- Assist in testing new product features and enhancements as needed.
....

Qualifications
Knowledge, Skills, and Abilities Required:

- Bachelor's Degree with a minimum of 2 years working experience in a marketing, technology, or related role.
- A working knowledge of technology and experience in working with technology staff;
- Experience with User Personas, or User Scenarios and working with technology through the software development life cycle process, strongly preferred;
- An understanding of professional information needs and workflow, and the value drivers for end-users and purchasers;
- Experience managing channels of customer/end user feedback and working with customers to produce well defined market problems and/or product defects;
- Experience in constructing user scenarios to meet market, using pragmatic marketing or similar practices;
- Ability to collaborate in a matrixed environment;
- Experience in writing product planning documents, including business proposition, market problem, product description, and requirements;

- Ability to prioritize and rationalize product investments in order to drive growth;

- Basic understanding of financial models and customer buying process;

- Experience in driving and monitoring commercial success of a new product or product release;

- Strong customer facing skills, ensuring they are 'at the heart of everything' we do;

- Excellen presentation skills;

- Excellent team player;

- Well organized and disciplined with regards to policy, procedures and standards;

- Excellent communication skills, including the ability to explore and assess customer needs, for product management to translate them into well-defined requirements;

- Excellent time, project management and organizational skills; setting priorities and maintaining flexibility in a changing or ambiguous, matrixed environment;

- Working knowledge of word processing, spreadsheets, database functions, Internet search and email programs, including Microsoft Access and Excel, required;

....

 

Job: Project Management
Primary Location: US-PA-Philadelphia
Organization: Prof Science - ALL
Schedule: Full-time
Job Type: Standard
Shift: Day Job

 

alt-lib Suggests: Product Manager, Web Services & Usage Job - Philadelphia PA, 19019- Thomson Reuters

Philadelphia Product Manager, Web Services & Usage Job - PA, 19019

Remember: in any setting, there are clients needing your knowledge of how to obtain, analyse, and manage relavent information. For example, look at item #10 in the job description below - it tells us that we librarians have the right skills and knowledge for positions such as this. -alt-lib

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Product Manager, Web Services & Usage Job

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Date: Jan 6, 2012

Location: Philadelphia, PA, US

Title: Product Manager, Web Services & Usage
ID: PRO00006513

Description

Web Services & Usage Manager

Main Purpose of Job:
The Scientific & Scholarly Research business of IP & Science provides research and analytic solutions, including Web of Knowledge (WoK), the "gold standard" citation database and search platform, that help scientists and researchers find, analyze, and leverage authoritative scholarly content. Customers include universities, academic and governmental research institutions, scholars and researchers, publishers, and university faculty and administrators.

Reporting to the Director Product Strategy, Search & Discovery as part of the Practice of Science Product & Market Strategy organization, the Product Manager, Web Services & Usage will be responsible for indentifying, developing and driving the organizations web services strategy. This role will be responsible for understanding the current and future market needs and developing a web services strategy and usage data commercialization strategy that will deliver revenue growth for the organization. The Web Services Product Manager is accountable for product ROI and must coordinate a cross-functional team to identify specific investment prioritization recommendations which optimize limited resources to maximize revenue and customer satisfaction

In addition this role will be responsible for managing the Customer Usage & Analytics Manager ensuring the organization is able to better understand its clients and to identify trends in the market and business opportunities. Key responsibilities will include customer segmentation, data preparation, analysis, statistical modeling and profiling.

Duties and Responsibilities:

1. Understand and articulate market opportunity in order to drive web services strategy both within the practice of science and the business of science.
2. Encourage sales, customer, prospect and user feedback. Establish a continuous dialogue with customers and other intelligence about the market segment.
3. Understand and develop the distinctive competence of the organisations unique abilities to deliver value to the market in the context of industry trends and competitive landscape.
4. Illustrate, drive and own the vision and key phases of the product roadmap, ensuring prioritisation of product development investments, leveraging customer and user feedback and analysis to direct prioritisation of enhancements to support customer satisfaction, increased usage and other business goals.
5. Manages data mining, research and analysis of client, sales and financial data and overseeing detailed reports to support Product Strategy, Sales or Marketing in their activities.
6. Define repeatable usage reports at a product or client level for both scheduled and ad-hoc reporting activities.
7. Track, analyze and report on product performance.
8. Interact with product strategy, finance, sales and marketing to understand their research or intelligence needs, and provide trend reports, analysis, and insights as required.
9. Maintain and enhance systems and databases used to manipulate data and information.
10. Produce non-standard reports to answer ad-hoc and standard requests.

...

Qualifications
Knowledge, Skills, and Abilities Required:

- Bachelor's Degree with a mimimum of 3 years professional work experience in a technology, science, or product marketing related role.
- Product strategy and commercialization skills.
- A strong technical background and expertise in working with web services and usage data.
- A strong understanding of professional information needs, and the value drivers for end-users and purchasers.
- Experience in discovering unmet needs in a particular market and proposing innovative solutions.
- Proficient in database tools (writing database queries) and statistical analysis tools and MS Office. Advanced Excel with a preference for experience in using specialist data mining tools.
- Strong analytical skills and experience in data collection and qualitative/quantitative research and analysis.
- Ability to work in a matrixed and global environment, ensuring effective collaboration internally.
- Strong attention to detail and accuracy with the ability to handle, prioritize and oversee projects to completion.
- Strong written and verbal communication skills with ability to interact effectively with internal clients.
- Strong presentational skills with a high degree of comfort of engaging with internal stakeholders up to the Scientific & Scholarly Leadership Team.
- To take responsibility for identifying training and developmental needs for you and your team on an on-going basis.
- To make positive efforts to promote personal safety and that of others by taking reasonable care at work, by carrying out the requirements of the law or following recognised codes of practice provided or advised by management to ensure safe working practices.
- To undertake any other reasonable duties as requested by your line manager/director on a permanent or temporary basis.
- Ability to foresee, interpret and rapidly respond to market changes by adjusting strategies and realigning priorities accordingly.

...
Job: Product Management
Primary Location: US-PA-Philadelphia
Organization: Prof Science - ALL
Schedule: Full-time
Job Type: Standard
Shift: Day Job