Wednesday, February 8, 2012

alt-lib Suggests: Market Research Analyst Job - West Point PA, 19486

The list of responsibilities says it all:

- Analysis of market data and other activities in support of commercial and marketing programs.
- The position will require interacting globally with Sales Managers, Vice Presidents, Market Development Managers, Marketing Services, Global Account Managers, and IT.
- Provide metrics and reports on Global Accounts.
- Conduct systematic analysis and reporting on key indications, patent expirations, and marketed drug status to effect strategic and tactical decisions such as forecasting, market planning and new product development.
- Conduct secondary research projects and develop market information reports to support strategy development of all SBU's
- Conduct global and regional competitive intelligence and maintain information in CRM, One Source, or other designated system.
- Conducting routine on-line searches and monitoring relevant pharmaceutical news sources to provide the commercial team with timely reports on market activities that impact the business

West Point Market Research Analyst Job - PA, 19486


  1. Hello,

    What advice do you have for current MLIS students seeking this path after school?

    1. Hi. Yes, when I was actively adding content to this blog, I noticed that first-level positions in this category were kind of rare. So, i commiserate with your predicament.

      Given that you happened to append your question to a Market Research - oriented position, let me suggest that while you are still in grad school, try to find opportunities for course(s) devoted to Market Research. If your university has a Business school in addition to your Information Science school, try to find out if you could enroll in an additional course (summertime maybe) related to your broader field of interest, before you complete the 'academic' phase in your life. Basically, I'm suggesting one way that you can get some additional credibility in the field.

      In general, I would encourage anyone to take side courses from the Business school at your university, if at all possible.

      Another thought -- when applying to positions, try to show the breadth of your knowledge and abilities in your resume. You have skills that can be applied in multiple ways, and that should be your emphasis in how you present yourself. Be sure to not emphasize the jargon of the library field. If you think it's appropriate, adapt the jargon of the wider business field, instead. But, do your best to not present yourself as pigeon-holed as a "librarian." Good luck!